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Biiru Izakaya _ Identity
Branding design - W19

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Brief:

For this project, we were given a company based in Montreal, and our task was to re-brand the whole image of the company. The company given to me was a Japanese resto-bar.

Approach:

My approach for this re-branding was to really convey the Japanese culture with a modern look. I first started with the logo and then applied that logo on different applications to give a certain consistency to the design of the brand. The fact that the logo was very geometrical made this even easier for me to explore the many possibilities to bring it alive on different materials.

Result:

The result was satisfying. The branding was well balance on each applications. This was one of my favourite projects to have worked on.